Thought leadership is something that’s especially important to clients today – something that you, as writers, can use to add value to your clients. Marketing strategies, which have historically been about promotion, are shifting: they’re increasingly being based on attracting the right audience, relying on insightful messages that rise above the noise of today’s marketplace. Your potential… Read More
I’m coming to you this week from Washington, D.C., at the Microsoft Worldwide Inspire Partner Conference, where I and several of the 6-Figure Freelance Writers have had a wonderful, productive week. Technology companies from all over the world are here, actively searching for freelance writers to tell their stories. Opportunities for writers just like you… Read More
When was the last time you were asked to take on a BOM project? Do you know what a BOM – which stands for Bill of Materials – is? Many don’t. This weekend, I walk you through the basics of this series of assets: what it is, the five pieces it typically includes, and why… Read More
I’m so sorry; it’s been a while. There’s been a lot going on here at 6-Figure Freelance Writer, and I’m excited to share the things that have been happening behind the scenes with you as the summer progresses. First, we’re about to be in the thick of designing, building and launching the new 6-Figure Freelance Writer website… Read More
When you land a writing opportunity, it is exciting. But there might be new obstacles facing you as you bring your assignment to completion which may have nothing to do with how well you write. Clients frequently miss their commitments to you: cancelled meetings, limited background information, or delays in returning approved copy to you…. Read More
My friend Holly took one of her clients out to dinner. He returned his steak to the kitchen 5 times before he was satisfied. In this week’s video discover why, and learn how this example can help you run a better writing business.
A long time ago, I used to write a lot. In those days, I’d send query letters, carefully written by hand or typed on an electric typewriter, and submit them by snail mail. Years passed, filled with the joys of living and raising a family. Writing became letters at Christmas and “To the Editor”, from… Read More
For many business people – both executives and marketing professionals – they are looking for more personalized methods to reach their employees and customers – especially during the holidays. Last year we saw many of our clients ask for a seasonal blog post. The holidays are a great reason to reach out to your clients… Read More
Finding clients for freelance writers has never been easier. But I am hearing from many of you that finding clients is the hardest (and scariest) part of your freelance writing role. Check out this week’s video to learn the 3 things you need to understand to better attract and acquire new clients.
When you have an opportunity to interview a Subject Matter Expert (SME) for a blog or an eBook, remember that you have several goals: Build a relationship: if you are easy to talk to AND you write a great article, your client will want you back again. Get your subject to open up: use questions… Read More